The great promise of social networking has been the ability to stay in touch with friends, family and, let’s face it, mere acquaintances without regard to traditional hurdles like geography.
But in the process of bringing everyone, from long-lost friends to grade-school acquaintances, just a status update away, the rise of Facebook, Twitter and the like may have left someone out: the folks next door.
“We did not see a social network that could connect us to what we believe is one of the most important communities of all, the neighborhood,” said Nirav Tolia, CEO of Nextdoor.com. “We realized that neighborhoods really were the original social network.”
Nextdoor is part of a growing trend of online sites and tools geared toward filling a gap left in part by commuter culture, frequent moves and dual-income homes.
“Technology has done a great job putting us in touch with the people we don’t live close to,” said Tolia, who co-founded customer review site ePinions.com in 1999. “It has not done as great a job, in the past, of helping us connect with the people right outside our door.”
Via: CNN.com
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