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“SOS SAVING OURSELVES-HELP FOR HAITI” ANNOUNCES NEW MUSICAL PERFORMANCES AND CELEBRITY PARTICIPANTS TO SUPERSTAR LINEUP

Wyclef, Ne-Yo, Justin Bieber, Keri Hilson, Chris Brown, Jazmine Sullivan, Pitbull, Akon, Ludacris, Mary J Blige, Robin Thicke, Monica, Kirk Franklin, Damien Marley, Nas, Busta Rhymes and India.Arie set to perform in Miami

Participants to include Trey Songz, Common, Nas, David Banner, Missy Elliott, Gloria Estefan,Pete Wentz, Chrisette Michelle, Jeremih, The Dream, Jason Derulo, T-Pain and Sean Kingston

Hosted by Queen Latifah, Sean “Diddy” Combs and Pharrell, the Telecast will Air Friday, February 5th, 2010 at 8:00 p.m. ET/PT on BET, MTV, VH1 and Centric

Concert to air LIVE in Haiti on TNH and Tripp TV

New York, NY – February 1, 2010 – BET Networks aligns with music’s brightest stars for “SOS Saving Ourselves – Help for Haiti,” benefit concert and telethon. Newly announced performances by Ne-Yo, Justin Bieber, Keri Hilson, Chris Brown, Jazmine Sullivan, Pitbull, Akon, Ludacris, Mary J Blige, Robin Thicke, Monica, Kirk Franklin, Damien & Nas Marley will captivate audiences while assisting in the efforts of raising donations for the devastated victims of Haiti. Hosted by Queen Latifiah, Sean “Diddy” Combs and Pharrell, in partnership with Procter and Gamble and Pepsi,“SOS Saving Ourselves – Help for Haiti” will be taped at the American Airlines Arena in Miami, FL on February 5th at 8:00 p.m. ET/PT and will air simultaneously on BET, MTV, VH1 and CENTRIC. Tickets are available now at http://www.ticketmaster.com .

In addition to musical performances, celebrity appearances will include Trey Songz, Common, Nas, David Banner, Missy Elliott, Gloria Estefan,Pete Wentz, Chrisette Michelle, Jeremih, The Dream, Jason Derulo, T-Pain and Sean Kingston

Proceeds of the telecast will go to four charitable organizations – Yéle Haiti, CARE, Project Medishare and Children’s Safe Drinking Water.

“SOS Saving Ourselves – Help for Haiti” will also be streamed live on http://www.bet.com for desktop and mobile viewers

To purchase tickets, please visit http://www.ticketmaster.com , the AmericanAirlines Arena ticket office (www.aaarena.com ) or call 1-800-745-3000 (toll free).

“SOS Saving Ourselves – Help for Haiti” is executive produced by Salli Frattini, in collaboration with BET Networks, Queen Latifah, Sean “Diddy” Combs and Pharrell. Ray Chew is the music director for this event.

For more information on how to help Haiti, visit http://www.bet.com .

About Yéle Haiti

Yéle Haiti (http://www.yele.org/about-us/) is a grass roots movement that builds global awareness for Haiti while helping to transform the country through programs in education, sports, the arts and environment. Yéle’s community service programs include food distribution and mobilizing emergency relief. Haitian born Grammy© Award winning musician, humanitarian and Goodwill Ambassador to Haiti Wyclef Jean founded Yéle Haiti in 2005. Questions re: Yéle Haiti can be directed to Ken Sunshine or Briele Douglass at Sunshine/Sachs – 212-691-2800.

About CARE

Founded in 1945, CARE (www.care.org ) is a leading humanitarian organization fighting global poverty. CARE is continuing to rush aid and emergency team members to Haiti. CARE places special focus on working alongside poor women because, equipped with the proper resources, women have the power to help whole families and entire communities escape poverty. Working in more than 70 countries, women are at the heart of CARE’s community-based efforts to improve education, health and economic opportunity.

About Project MediShare

Project MediShare (http://www.projectmedishare.org) is a non-profit organization that has been working in Haiti since 1995. They have been at the helm of the massive earthquake medical relief effort. In an immediate response to the crisis, they mobilized multiple teams of medical personnel and disaster relief workers and will continue to provide the much needed medical care and aid to the country in the coming months.

About P&G’s Children’s Safe Drinking Water Program

Procter & Gamble’s not-for-profit Children’s Safe Drinking Water (CSDW) Program is focused on reducing the sickness and death that result from water-borne illness caused by drinking contaminated water. Using some of the same ingredients as municipal water systems, PUR™ Purifier of Water removes pollutants and cysts, and kills bacteria and viruses in contaminated water. Since 2004, P&G has partnered with a diverse network of organizations to help distribute PUR™ Purifier of Water packets. To date, the Children’s Safe Drinking Water Program has delivered over 1.9 billion liters of clean drinking water to people in over 50 developing countries including during critical emergency relief situations across the globe. To learn more about the CSDW program, please visit http://www.csdw.org .

About BET Networks

BET Networks, a division of Viacom Inc. (NYSE: VIA, VIA.B), is the nation’s leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. BET reaches more than 98 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. BET is the dominant African-American consumer brand with a diverse group of business extensions: BET.com, a leading Internet destination for Black entertainment, music, culture, and news; CENTRIC, a 24-hour entertainment network targeting the 25- to 54-year-old African-American audience; BET Digital Networks – BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Event Productions, a full-scale event management and production company with festivals and live events spanning the globe; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET in the United Kingdom and oversees the extension of BET network programming for global distribution.