Black Friday bargain hunters beware. There’s a good chance you won’t score that doorbuster deal you’ve set your heart on.
Retail experts say the annual hype and hoopla that surrounds Black Friday also masks some nasty surprises.
The most painful: The crushed hopes of hundreds of midnight shoppers, who camped outside for hours in the cold hoping to score a 40-inch LCD HDTV for under $500, only to later learn that the store had only four in stock.
That’s one harsh — but all too common — example of a Black Friday reality that shoppers need to know about before they map out their shopping warplan, said Edgar Dworsky, consumer advocate and editor of Consumer World.